Engagement Models
Flexible engagement tiers designed to match your goals and budget. Every engagement is customized to your specific needs.
Phase 1
Messaging & Testing
Project-based
Understand what messages resonate with your target audience before you spend a dollar on execution.
- Message development & variant creation
- Real-world digital A/B testing
- Qualitative focus groups
- Audience segmentation analysis
- Public opinion polling & surveys
- Data analysis & insights report
- Strategic recommendations
Phase 2
Campaign Execution
Project-based
Full-scale campaign launch across digital and physical channels, driven by tested, proven messaging.
- Everything in Phase 1
- Geo-targeted digital advertising
- Social media campaign management
- Programmatic & paid search
- SMS & email campaign execution
- Physical activations & events
- Community outreach coordination
- Content & creative production
- Incentivized engagement systems
Phase 3
Ongoing Optimization
Per month
Continuous refinement and scaling of winning strategies with real-time performance management.
- Real-time analytics dashboard
- Daily performance monitoring
- Weekly optimization reports
- Continuous message refinement
- Budget reallocation & scaling
- A/B testing of new creative
- Monthly impact reporting
- Behavioral shift measurement
Pricing varies based on scope, geography, number of channels, and campaign duration. All engagements begin with a discovery conversation to understand your goals and develop a customized proposal.
Common Questions
Can we start with just Phase 1?
Absolutely. Many clients begin with messaging and testing to validate their approach before committing to full campaign execution. Phase 1 delivers standalone value as a research engagement.
What determines where we fall in the price range?
Key factors include the number of audience segments, geographic scope, number of channels, campaign duration, and volume of creative assets needed. We provide detailed proposals after an initial discovery conversation.
Do you require long-term contracts?
Phase 1 and Phase 2 are project-based engagements with defined scopes and timelines. Phase 3 optimization is typically month-to-month after an initial commitment period, giving you flexibility to scale up or down.
Can all three phases run simultaneously?
Phases can overlap. For example, we can launch Phase 2 campaigns with initially tested messages while continuing Phase 1 testing of additional variants, then layer in Phase 3 optimization as the campaign matures.
What's included in the discovery conversation?
A complimentary consultation where we learn about your goals, target audience, timeline, and budget. We'll share relevant case studies and outline a recommended approach. No commitment required.
Let's Build Your Custom Plan
Every engagement starts with a conversation. Tell us about your goals and we'll develop a tailored proposal.
Schedule a Consultation